Start your campaign with 2x more committed ambassadors.
FundGen Rally is your pre-campaign recruitment engine. Turn a long alumni list into a team of committed ambassadors — before the clock starts ticking. Smart outreach. Interest tracking. AI-powered follow-ups that convert fence-sitters into fundraisers.
1,000 alumni. 30 said yes. That's not a team — that's a problem.
Your organization has a massive network. Hundreds, sometimes thousands of people who care about your mission. But when it's time to recruit ambassadors for your campaign, here's what happens:
- You send a message blast. A few enthusiastic people respond immediately. The rest? Silence.
- So you follow up. And follow up. And follow up. Manually. One by one. On WhatsApp. Through calls. Through board members. Through guilt.
- By the time your campaign launches, you've got 30 ambassadors when you needed 100. And you've already spent weeks of energy — before the actual fundraising even started.
The worst part? Half the people who didn't respond weren't saying no. They were saying maybe. They just needed one more nudge. One more reason. One more push.
You lost them because you ran out of time, not because they didn't care.
How It Works
Import your community list
Upload your alumni database, past ambassador lists, board contacts, volunteer rosters — anyone who might say yes. Rally becomes your recruitment command center.
Launch smart outreach
Rally reaches out to potential ambassadors with personalized messages. Not spam. Not a mass email blast. Structured, thoughtful outreach that explains the mission and makes it easy to say yes.
Track interest levels in real time
Every response gets categorized automatically:
Committed
They're in. Ready to go.
Interested
Leaning yes, but haven't committed.
On the fence
Need more convincing.
Not this time
Declined. Noted for next year.
No response
Haven't replied yet.
You see the full picture at a glance. No spreadsheets. No guessing.
AI converts the fence-sitters
This is where Rally earns its keep. The system identifies people who are hesitant — and follows up intelligently:
- Answers their questions and objections
- Shares social proof ("42 ambassadors have already joined")
- Creates urgency ("Recruitment closes Friday")
- Makes it personal ("Based on your connection to the organization, your network could make a real impact")
One-by-one. Automatically. At scale.
Launch day: a full team, ready to go
When campaign day arrives, your ambassadors are already recruited, already briefed, and already committed. No scrambling. No last-minute begging. Just a team that's ready to raise.
Why It Works
Structured outreach
No more ad-hoc WhatsApp messages and hoping for the best.
Interest tracking
You know exactly where every potential ambassador stands.
AI follow-ups
The system nurtures fence-sitters so you don't have to chase them manually.
Higher conversion
More alumni say yes when the outreach is consistent, personal, and persistent.
Faster recruitment
Weeks of manual work compressed into days.
Better launch
Start your campaign with a full roster, not a half-empty one.
The Difference
Without Rally
Campaign launch. 30 ambassadors confirmed. You spend the first 3 days still trying to recruit. Half the team isn't briefed. Momentum is slow. You're already behind.
With Rally
Campaign launch. 65 ambassadors confirmed. Everyone's briefed. Everyone's ready. Day one feels like day one — not day negative three.
More ambassadors at launch = more donations from hour one.
Stop launching short-handed. Start recruiting smarter.
FundGen Rally is your pre-campaign mode. Use it weeks before launch to build the team that wins.